Why is everyone going “michin” over K-Beauty?

Experts in the beauty industry are raving about Korean cosmetics because of their creativity, high efficacy, and use of natural ingredients. Another hallmark of Korean beauty is the use of complex, frequently individualised product layering regimens to gradually deliver a wide range of benefits. The desire to create the “glass skin” look that is fashionable in Korean dramas and popular culture is one factor in K-Beauty’s rising popularity.

Korean beauty brands offer consumers unique skincare products not usually found in the West. Many fans of K-Beauty are following Korean beauty standards, especially younger generations such as Gen Z and Millennials.

A simple, yet effective skin care routine

Korean Skincare brands offer a wide range of products that focus more on prevention and protection, as well as skin elasticity.

The Korean skincare routine includes the following steps:

1.  Oil-Based Cleanser: The first step is to cleanse using an oil-based cleanser to remove makeup and sunscreen.

2.  Water-Based cleanser: Then use a water-based cleanser to remove any remaining impurities from the skin.

3.  Exfoliator: The next step is to use an exfoliator that can be used one to three times per week. This exfoliator is used to remove dead skin cells and will reveal smoother brighter skin.

4.  Toner: Use a toner to balance the skin’s pH level and hydrate it.

5. Essence: This is a light, watery product that can deeply penetrate the skin to deliver active ingredients that can hydrate, boost, and protect your skin.

6.  Serum: This is a more concentrated form of essence packed with active ingredients that absorb quickly into the skin and are used to target specific skin concerns such as hyperpigmentation, wrinkles or acne.

7.  Sheet Mask: Korean face masks can be applied 1-3 times per week and come in sheet or sleeping masks. In order to give intense hydration and nutrients for skin regeneration, sheet masks are simply sheets of cloth soaked in a concentrated serum and applied to the skin for a short period of time.

8.  Eye Cream: Eye creams can be used to lighten dark circles or prevent wrinkles by hydrating and nourishing the delicate skin around the eyes.

9.  Moisturiser: Moisturisers help your skin barrier by improving hydration and protecting the skin.

10.  Sunscreen: Using sunscreen helps prevent many skin problems including wrinkles, ageing, and damage from harmful UV rays.

K-Beauty products contain a wide range of natural and traditional Korean ingredients which are very beneficial for the skin. They contain unique ingredients such as liquorice root extract, ginseng, poria cocos extract, vegetal squalane, birch sap, honey, fermented rice water, as well as others.

What are the best Korean cosmetic products?

Korean Lip Masks can be very effective in healing dry or flaky skin on your lips. They can also provide a plump appearance to your lips.

Try these lip masks from Kocostar to instantly moisturise and nourish dry, chapped lips

BB Creams  help women in South Korea achieve “Chok Chok” skin, which is a sign of the greatest beauty standard in Korean culture. BB creams provide a whiter appearance, radiance, and hydration to the skin, making the skin look like porcelain.

Erborian BB Cream does just that with the added bonus of enriching ginseng and SPF 20 to smooth and protect all in one tube!

Pimple Patches can help heal single pimples and usually have ingredients that help with acne.

Kocostar Face Spot Mirror Patches help to calm the skin and reduce redness and the appearance of blemishes.

Cushion Compacts contain a liquid foundation that is portable in an easy-to-carry compact form. It can be used to touch up your skin and provides a “natural glowing effect” that Korean people desire.

Try Erborian’s CC Crème to help conceal and blur the appearance of pores and imperfections.

Because South Korean businesses are renowned for their innovation in the cosmetics and cosmeceuticals sector, Korean skincare products are of high quality and are competitively priced. Check out our favourite brands and decide for yourself which is best suited for your skin:

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